Chapter Marketing

• Create and manage association marketing initiatives, including traditional and digital media, to promote membership and programs.
• Plans and develops communications to support chapter programs including written content for branded emails, social media posts and campaigns, offline marketing material, web-based marketing messages to promote chapter programs.
• Ensure consistency of branding and style across all chapter communications.
• Design and manage graphics and marketing plans for chapter programs and events in coordination chapter program staff and Executive Director.
• Plans and develops communications to membership including e-newsletters, print materials, and email blasts.
• Collects data to continually improve quality and effectiveness of marketing plan and reviews marketing research to better identify target audiences and needs.
• Works with outside contractors to develop large graphic suites for major events.
• Maintains the chapter website and updates regularly for accuracy and timely information.
• Tracks website and marketing initiatives statistics.
   

Sponsorship Management

• Works with chapter staff and Executive Director to develop sponsorship packages and is a resource for sponsor and partner marketing.
• Serves as main point of contact for chapter sponsorships from sales to execution of sponsorship.
• Ensures benefits are provided with excellent member service for all chapter sponsorships and within the Annual Chapter Partner Program.
• Works with chapter program staff to sell sponsorship packages.
• Coordinates Annual Chapter Partner Program initiatives with Executive Director.
• Tracks sales and budget expectations of sponsorships.

Editorial Supervision, Quorum

• Responsible for managing all editorial and production aspects of monthly issues of Quorum, which include maintaining production schedule, story lists, and/or editorial calendar.
• Coordinates with outside sales team to solicit advertisers for Quorum and secure necessary artwork, copy, and advertisements for publication. 
• Serves as managing editor of the magazine; reviews queries as required; writes copy as required, including Chapter news and editorial comments; proofreads all publications and supervises all stages of publication production. (Executive Director reviews final proof.)

• Works with Editorial Committee to solicit and monitor receipt of articles for Quorum and to review and edit manuscripts for style, accuracy, clarity, and appropriateness.
• Oversees relationship with outside vendors including printers, mail house, and designers to ensure timely magazine production. 
• Ensures Chapter Partners are recognized according to their benefits within Quorum.
• Manages publications revenue and expense budgets.

Experience and General Requirements

• 4-year degree, preferably Marketing, Advertising or related field.
• Minimum of 3-5 years in non-profit association marketing
• Strong skills in Adobe Creative Suite, Canva, Microsoft 365 Suite.

• Self-starter who can work independently as part of a team
• Strong communication, writing, and editing skills required.
• Ability to adapt and pick up new techniques and technologies.
• Works confidently under pressures with overlapping projects.
• Keen eye for graphic design, attention to detail, and creativity.
• Proficiency with various social media platforms including Twitter, Facebook, Google+, Instagram, Hootsuite
• Interest and knowledge of current marketing trends

Notes: Telecommuting is allowed with Executive Director approval.

Additional Salary Information: Salary range for this position is $65,000 annually, based on experience. The benefits package includes 100% coverage for medical and dental insurance premiums for employee, optional vision insurance paid for by employee, 401K with annual match, generous PTO program, and optional flexible spending account.

To Apply: Send a cover letter with portfolio of past marketing collateral and resume to hr@caidc.org. Resumes will be reviewed as they are received, and the position will be posted until filled.